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6 Ways to Rev Up Your Website!
How many times have you performed a search online for a certain subject? As you were visiting the websites that the search engine had chosen, you thought “Oh My Goodness, How Dreadful!!
Creating a business Web site can be a major investment of time, money, or both. How do you make sure that you get the most out of that investment? Keep these six ideas in mind when creating or improving your website…
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Cleanliness is next to Godliness
- Do NOT Use speckled backgrounds
- Do NOT Use unreadable type fonts
- Do NOT use animated gewgaws running across the website.
Websites must be user friendly, easy to find and READ the information. Think about your target audience and appeal to their needs.
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Catch them in the first 10 seconds.
- DO produce a fast, effective messenger. Splash Pages are OUT! No Enter Here button.
- DO allow the visitor to see what the site is about or what the business does directly on the home page.
- DO create a professional image for your company.
We live in an instant society and the Internet had a lot to do with that. Make sure you can catch your customers attention immediately when they go to your website. If not, then just hit the back button and to the next website.
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The first page should load FAST:
- Do NOT take 20 seconds to load the first page especially if you only have 10 seconds to capture their interest (that means compress and resize Photos)
- NO plug-ins for first page. Search engines gave the visitor 1,765,459 results. They can go to the next website instead of downloading a plug-in. After all, you go through the trouble of someone getting to your website, only to turn them away because they don't have the latest plug-in?
- NO Enter Here button. (That is so 90's)
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Use a Navigation System that a 6-year-old can master.
- DO make it extremely easy for people to find their way around your website.
- DO make sure that your most important pages are at the top level of the website navigation.
Unless you have 100 pages or more on your website, visitors should be able to get to most of your pages within one to two clicks.
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Update your site regularly with fresh information.
- DO give visitors a reason to return to your website (if applicable)
- DO offer important or difficult-to-find information within the industry.
Take our website for instance. Most web design companies talk about how great they are, but forget the part about their customers are looking for information. This list is just one of the types of articles available to you to make improvements to your website. But for the record, we are great. Just contact us and see for yourself.
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Request a Free Website Evaluation Report
If you don't know which infraction(s) you are commiting with your website? Let us perform a free website evaluation report of your website and tell you how it can be improved. |
We hope you found this information
helpful. If you need additional information, please contact
us and we can help you get your website on the right track.
A great way to get the ball rolling
and find out what is missing with your current website is
to sign up for our free website evaluation report.
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